Episode 48

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Published on:

5th Sep 2023

Maximizing Brand Visibility: Google, TikTok, and Pinterest Strategies

Tom and the Tier 11 team dive into the world of customer acquisition and explore strategies to maximize brand visibility and engagement. From leveraging Google, TikTok, and Pinterest to optimizing SEO and Google Shopping, the team share valuable insights on how to create compelling content, build a solid media plan, and drive conversions. Discover the power of AI-driven features and the future of demand generation campaigns. Whether you're a seasoned marketer or just starting out, this episode will equip you with the tools and knowledge to take your business to the next level.

Chapters:

  • 00:00:00 Exploring Top Platforms: Boosting Visibility with Google, TikTok, & Pinterest
  • 00:03:55 Content Creation Simplified: Utilizing Tools for Efficiency and Impact
  • 00:06:05 AI in Marketing: Transforming Strategies with AI-Powered Prompts
  • 00:09:28 Creativity Unleashed: AI Tools for Diverse and Innovative Campaigns
  • 00:12:38 Crafting Captivating Videos: Leveraging Google's AI Capabilities
  • 00:16:51 SEO in Today's Market: Harnessing Google's Advanced AI Tools
  • 00:18:53 Media Planning 101: From Idea Generation to Execution
  • 00:22:03 The Multi-Channel Advantage: Seamless Pathways from Discovery to Conversion
  • 00:26:40 Google Shopping Insights: Unlocking Profitable Campaigns and Mobile Search Nuances
  • 00:30:01 SEO Success Stories: Strategic Moves That Boosted Client Conversions
  • 00:34:46 Shoe Marketing Mastery: Ads, Influencers, and Dominating the Market
  • 00:40:55 Demystifying Google: Understanding New Campaign Management Features
  • 00:43:47 Optimizing Ad Spend: The Role of Contextual Targeting in Google Campaigns

Links and Resources:

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About the Podcast

The Customer Acquisition Show
The show that helps your turn people into customers!
The ‘Customer Acquisition Show’ will help you acquire more customers and scale your ad spend across channels so you can make more money! Because the truth is: you don’t need more traffic, you need more customers. You’ll learn how to acquire more (AND BETTER) customers by maximizing your budget so you can get as many ideal customers as possible. Each episode will dive give you strategies and the tools you can use to improve your paid marketing campaigns on platforms like Meta (Facebook), Instagram, Google, YouTube, and Tik Tok. Tune in each week so you can develop and optimize a multi-funnel strategy that utilizes as many channels as possible, no matter what changes come in the marketplace.

Learn more about us at https://tiereleven.com/

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About your host

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Tom Meredith