Episode 45

full
Published on:

15th Aug 2023

Unleashing the Power of Full Funnel Content Marketing

We dive into the world of full funnel content marketing and organic growth strategies. Our team from Tier 11 share their insights and experiences on how they transformed a client's business by leveraging content marketing and tracking their results using Wicked Reports. We explore the importance of attribution and accurate data in driving successful advertising campaigns while providing real-life examples and success stories. Join us as we uncover the power of content marketing and its role in brand building and business growth.

Chapters:

  • 00:00:00 Dive into Full Funnel Content Marketing Insights
  • 00:01:00 Journey of Transforming a Business through Content Marketing
  • 00:06:46 Collaborative Boost: Content Strategies amidst Regulatory Pressure
  • 00:09:45 Authenticity: The Heart of Effective Content Marketing
  • 00:13:46 Maximizing ROI: The Magic of Blog Posts & Lead Magnets
  • 00:16:57 Telemarketing's Evolution: A Shift to Gentler Tactics Amidst Legal Concerns
  • 00:19:02 Ethical Credit Repair: Profitability Meets Morality
  • 00:21:21 Tracking & Attribution: Unraveling the True Source of Success
  • 00:24:38 Navigating Middle-Funnel Attribution in Advertising Campaigns
  • 00:30:10 Deep Dive: Full Funnel Content Marketing vs. Google Ad Limitations
  • 00:32:19 Harnessing Data Analytics: The Key to Exponential Growth
  • 00:36:15 Breakdown: Revenue Generation and Strategic Campaign Planning

Links and Resources:

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About the Podcast

The Customer Acquisition Show
The show that helps your turn people into customers!
The ‘Customer Acquisition Show’ will help you acquire more customers and scale your ad spend across channels so you can make more money! Because the truth is: you don’t need more traffic, you need more customers. You’ll learn how to acquire more (AND BETTER) customers by maximizing your budget so you can get as many ideal customers as possible. Each episode will dive give you strategies and the tools you can use to improve your paid marketing campaigns on platforms like Meta (Facebook), Instagram, Google, YouTube, and Tik Tok. Tune in each week so you can develop and optimize a multi-funnel strategy that utilizes as many channels as possible, no matter what changes come in the marketplace.

Learn more about us at https://tiereleven.com/

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About your host

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Tom Meredith